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Idennex case study 13Social Media & Content AgencyAustria

NOORA Agency

Brand identity and applied branding for a Vienna social media and content agency

A content agency is hired on taste, and its own brand is the first sample a client sees. NOORA needed one that proves a premium presence before the pitch.

Scope of work

Brand IdentityColor SystemStationeryProposal DocumentsSignageExhibitionVehicle LiveryMerchandise
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Vienna, Austria

Base

Social media & content

Sector

3 + neutral scale

Brand colors

25+

Touchpoints

NOORA Agency brand mark for a social media & content agency company — brand identity, color system, stationery

The company

NOORA is a social media and content agency based in Vienna, Austria, working in German and English. It grows brands on Instagram through content strategy, scriptwriting, planned filming days, Reels, carousel posts, Stories, and transparent performance reporting.

The challenge

A content agency is hired on taste, and its own brand is the first sample a client sees. NOORA was competing in a crowded Vienna market where the card, the proposal, and the office entrance either prove the agency can build a premium presence or quietly argue against it.

Industry

Social Media & Content Agency

What we built

What we built for NOORA Agency.

8 deliverables across this engagement.

01

Logo and wordmark built around a four-pointed spark set inside the interlocking double O, a mark that holds up embossed on paper, illuminated on a facade, and embroidered on fabric

02

Color system of deep burgundy, warm orange, and clean white, with a neutral support scale and RGB, CMYK, and HEX values defined for print and screen

03

Corporate stationery: blind-embossed business cards, letterhead, envelopes, compliment cards, presentation folders, and a wax seal

04

Bilingual German and English sales documents: the agency profile, the Angebot service offer, and a content strategy and social media proposal set in a branded folder

05

Signage and interiors: illuminated facade panel, dimensional reception wall logo, and floor and desk flags

06

Roll-up banner and exhibition stand built around the service range, plus van livery for filming days across Vienna

07

Merchandise and team items: softshell jacket, cap, notebook, pen, bottle, mug, shopping bag, ID badge, and lanyard

08

Digital applications extending the identity to screen: a homepage design and a mobile content-dashboard interface

Project scope

A connected brand system for social media & content agency.

Every output was built as part of one system, consistent across channels.

01

Brand system

  • Logo and spark mark
  • Color palette
  • Neutral scale
  • Stationery
02

Sales documents

  • Agency profile
  • Angebot service offer
  • Social media proposal
  • Presentation folder
03

Applied identity

  • Facade and wall signage
  • Exhibition stand
  • Van livery
  • Merchandise

The work in practice

NOORA Agency — selected visuals.

NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery
NOORA Agency brand application for a social media & content agency company — brand identity, color system, stationery

The outcome

NOORA now walks into a pitch looking like the result it sells. The spark and the burgundy carry from the proposal folder to the reception wall to the van outside a shoot, so the agency shows a prospect the consistency it promises their brand before a single post has gone live.

Brand IdentityColor SystemStationeryProposal DocumentsSignageExhibitionVehicle LiveryMerchandise